Relentless Magazine
Case Study: Global Launch & Brand Acceleration of Relentless Magazine
Client: Relentless Magazine
Services Provided: Brand Development, Editorial Strategy, Print Production, Web & Digital Launch, Social Media Management, Global Distribution
Agency: JWP Media Group
Duration: Ongoing since 2020
The Vision
In early 2020, the concept for Relentless Magazine was bold: to build a luxury lifestyle and business publication that could seamlessly sit on a coffee table in Mayfair, a private jet to Dubai, or a suite in Monaco with a focus on individuals relentless drive for success. The magazine would spotlight stories that mattered — across fashion, finance, technology, culture, and entrepreneurship — through a lens of elegance, edge, and editorial integrity with a classic British twist.
JWP Media Group was tasked with launching this vision across print, digital, and social media, ensuring the magazine not only met global publishing standards but also commanded attention from both discerning readers and luxury brands.
What We Delivered
- Print Magazine Production & International Distribution
- Developed print editions featuring high-end editorial design, art direction, and photography
- Full-service production management: editorial planning, contributor sourcing, layout, proofing, print logistics
- Established international distribution networks across:
- London
- Monaco, Dubai, New York, and Cannes
- Partnerships secured with luxury brands, event venues, and private members’ clubs for strategic placement
- Digital Platform Development
- Designed and launched www.relentless-magazine.com: a fully responsive, multimedia-enabled digital extension of the print brand
- Integrated SEO strategy and article tagging to boost global discoverability
- Built a dynamic publishing workflow for daily content updates, digital exclusives, and contributor highlights
- Social Media Presence & Growth
- Developed a content strategy aligned with Relentless’s luxury-meets-substance ethos
- Produced high-quality Instagram content, video interviews, reels, and teaser spreads
- Implemented targeted growth campaigns to organically build an engaged audience
- Rolled out editor-takeovers, behind-the-scenes exclusives, and influencer spotlights
- Regular email campaign to 21,000 subscribers
- Brand Partnerships & Media PR
- Executed PR campaigns positioning Relentless Magazine as a new authority in lifestyle journalism
- Secured interviews, collaborations, and editorial crossover with figures in fashion, motorsport, tech, and the arts
- Oversaw media partnerships at major global events, including Formula 1 Monaco Grand Prix, Cannes Film Festival, and London Fashion Week
Conclusion
Relentless Magazine is now more than a publication — it’s a global media brand synonymous with ambition, aesthetics, and authenticity. JWP Media Group continues to drive its creative vision forward, ensuring each edition, post, and article reflects the standard of excellence it set from day one.